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The final paper should be 15 20 pages in length, not including title page, table of content, and bibliography. The font size should be no larger than 12 point and the margins on the top, bottom, left, and right side of the page should be no larger than one inch. The paper must have at least 12 references that are cited according to APA guidelines. There should be citations throughout the paper as well as a bibliography. The paper will demonstrate the students ability to use clear and concise writing at the college level. The paper will include appropriate visual components (that are referenced in the paper)- graphs, charts, diagrams, etc. Below are some of the things I discussed if that helps… The topic I choose to write about is how social media and/or word of mouth can make or break a business. I have worked in the restaurant business for some time and this has peaked my interest due to seeing first hand what a good and/or bad visit or experience could do to a business. I feel this topic would fit in with my business degree because any business owner or management team should know how to handle situations such as these and be able to figure out ways to prevent such catastrophes from happening. Any negative feedback or slander could cost a business a great deal of money so it is very crucial to know how to create a better environment that promotes better customer satisfaction. Social media has been known to destroy and tear down many things, which includes businesses, so knowing how to respond to negative feedback is important. The them would be customer service satisfaction. My research question would be: how to handle attacks by social media while remaining professional?
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