Discuss strategies used at corporate, business and function levels using the concepts learned in the course;

Create a double-spaced, 12-point font Word or Rich Text Format (RTF) document. The final product will be 4 pages in length excluding the title page, exhibits and reference page.

In phase 1 of this final project, student will work in a group to create a strategic plan and present the plan in a professional manner. The plan requires a paper submitted to the Assignment Folder.

Students will perform a strategic plan on a company (To be provided)

In writing the analysis, the writing is in the third person. What this means is that there are no words such as “I, me, my, we, or us” (first person writing), nor is there use of “you or your” (second person writing).

The comprehensive strategic plan will include

financial analysis

technique analysis

SWOT analysis

In developing the plan, students will:

Identify strategies;

Discuss strategies used at corporate, business and function levels using the concepts learned in the course;

Recommend specific strategies and long-term objectives;

Recommend procedures for strategy review and evaluation;

Use frameworks and tools discussed throughout the course.

Identify strategy recommendations in the following format for the formulation of strategies. View Strategy Content Guidelines.

Goal (The desired outcomes to be achieved)

Objective (Measurable milestone toward accomplishing the Goal)

Strategy (The approach used to achieve the Goal)

Tactic (A specific activity undertaken to implement the Strategy)

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